Blogs

We like to share what we know and the things we learn. This is a place where you can check back frequently to search a database of information that might be relevant to you.

And when you're ready, if you just want to talk to someone about your marketing automation and lead generation needs, just click the button below and schedule a call at time convienient for you.

In the meantime - enjoy a little light reading...

Blogs

We like to share what we know and the things we learn. This is a place where you can check back frequently to search a database of information that might be relevant to you.

And when you're ready, if you just want to talk to someone about your marketing automation and lead generation needs, just click the button below and schedule a call at time convienient for you.

In the meantime - enjoy a little light reading...

Knowledge is power! Check back often as we share information often!

blog image

Content creation is a vital component of any successful marketing strategy.

May 13, 20232 min read

Content Creation: Fuel Your Marketing Success with Engaging, High-Quality Content!

Whether you're creating blog posts, social media updates, videos, or other forms of content, the key is to create a steady stream of high-quality content that engages your target audience and helps you achieve your marketing goals. Here are some of the key reasons why continuous content creation is so important

Builds brand awareness: Creating and sharing content on a regular basis is a great way to build brand awareness. By publishing content that resonates with your target audience, you can increase your visibility and reach new potential customers.

Establishes thought leadership: Consistently creating high-quality content can help establish your brand as a thought leader in your industry. By providing valuable insights and information, you can position your brand as an authority and earn the trust and loyalty of your audience

Boosts SEO: Content creation is also important for search engine optimization (SEO). By creating content that incorporates relevant keywords and topics, you can improve your website's ranking in search engine results pages (SERPs) and attract more organic traffic to your site.

Engages your audience: Engaging your target audience is essential for building relationships and driving conversions. By creating content that speaks directly to your audience's needs and interests, you can keep them engaged and motivated to take action.

Generates leads: Creating content that is designed to generate leads is another key benefit of continuous content creation. By offering valuable resources, such as ebooks, whitepapers, and webinars, you can capture the contact information of potential customers and move them further down your sales funnel.

Keeps your brand top of mind: Finally, continuous content creation is important for keeping your brand top of mind with your target audience. By staying active on social media, publishing new blog posts, and sending out email newsletters, you can ensure that your audience remains engaged and interested in your brand.

In conclusion, continuous content creation is essential for any business looking to build brand awareness, establish thought leadership, boost SEO, engage their audience, generate leads, and stay top of mind with their target audience. By creating and sharing high-quality content on a regular basis, you can achieve your marketing goals and grow your business over time.

Back to Blog

Knowledge is power! Check back often as we share information often!

blog image

Content creation is a vital component of any successful marketing strategy.

May 13, 20232 min read

Content Creation: Fuel Your Marketing Success with Engaging, High-Quality Content!

Whether you're creating blog posts, social media updates, videos, or other forms of content, the key is to create a steady stream of high-quality content that engages your target audience and helps you achieve your marketing goals. Here are some of the key reasons why continuous content creation is so important

Builds brand awareness: Creating and sharing content on a regular basis is a great way to build brand awareness. By publishing content that resonates with your target audience, you can increase your visibility and reach new potential customers.

Establishes thought leadership: Consistently creating high-quality content can help establish your brand as a thought leader in your industry. By providing valuable insights and information, you can position your brand as an authority and earn the trust and loyalty of your audience

Boosts SEO: Content creation is also important for search engine optimization (SEO). By creating content that incorporates relevant keywords and topics, you can improve your website's ranking in search engine results pages (SERPs) and attract more organic traffic to your site.

Engages your audience: Engaging your target audience is essential for building relationships and driving conversions. By creating content that speaks directly to your audience's needs and interests, you can keep them engaged and motivated to take action.

Generates leads: Creating content that is designed to generate leads is another key benefit of continuous content creation. By offering valuable resources, such as ebooks, whitepapers, and webinars, you can capture the contact information of potential customers and move them further down your sales funnel.

Keeps your brand top of mind: Finally, continuous content creation is important for keeping your brand top of mind with your target audience. By staying active on social media, publishing new blog posts, and sending out email newsletters, you can ensure that your audience remains engaged and interested in your brand.

In conclusion, continuous content creation is essential for any business looking to build brand awareness, establish thought leadership, boost SEO, engage their audience, generate leads, and stay top of mind with their target audience. By creating and sharing high-quality content on a regular basis, you can achieve your marketing goals and grow your business over time.

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FAQ's

What experience do we have in your industry?

We have run well over 1000 lead generation campaigns in a myriad of verticals. Our industry specific knowledge is broad and chances are, we already have an understanding of your industry. Of course, we're always ready to learn more and and we're 100% sure that we have NOT worked in every industry there is to work in. We'd love to know more about you and your needs. Click on any of the Schedule Call buttons throughout the site and schedule a brief introductory call and let's find out.

What metrics do you use to measure success?

This changes according to our client's desired outcome. Possible reporting metrics include but certainly are not limited to customer acquisition cost, cost per lead, click-through rates, Customer Lifetime Value, cost per click, ad impressions, cost per action, funnel conversion rate, lead conversion rate, and many many more. Most importantly, we do not look at measurement as a one-size-fits-all activity. Every client is different, with different objectives and varying desired outcomes. We build and report metrics based on your feedback specifically.

Exactly what services does your company offer and how can they help my business?

It's hard to quantify and define what we do in a single FAQ - but here's our best effort at the old "elevator pitch". We utilize sophisticated marketing automation, seeded with best in class intent buyer data, to build customized workflows contained in carefully planned automated lead generation campaigns. We find the people that are actively searching for the products and services that you provide.

What is your pricing structure?

Our pricing is relatively straight forward. To start, we charge nothing for initial consultations, information gathering, and scope development. Pricing is determined based on client feedback. Based on your defined needs, we arrive at a development cost which is what we will charge to build your campaign. After delivery of the campaign, we move to a monthly management fee that includes ongoing costs to monitor, manage, and continually optimize your campaign for best possible ongoing performance.

What is your communication process?

We communicate clearly and often with our clients, especially during the campaign development process. Our automation and reporting utilities mean that you have full transparency into campaign efficacy 24/7. With you own log in to the your private dashboard, you can follow progress real-time. We also schedule recurring review calls with all clients based on the client's preferences. And with our interactive calendar, you can always find a time convenient for you to schedule an unplanned call when the need arises.

FAQ's

What experience do we have in your industry?

We have run well over 1000 lead generation campaigns in a myriad of verticals. Our industry specific knowledge is broad and chances are, we already have an understanding of your industry. Of course, we're always ready to learn more and and we're 100% sure that we have NOT worked in every industry there is to work in. We'd love to know more about you and your needs. Click on any of the Schedule Call buttons throughout the site and schedule a brief introductory call and let's find out.

What metrics do you use to measure success?

This changes according to our client's desired outcome. Possible reporting metrics include but certainly are not limited to customer acquisition cost, cost per lead, click-through rates, Customer Lifetime Value, cost per click, ad impressions, cost per action, funnel conversion rate, lead conversion rate, and many many more. Most importantly, we do not look at measurement as a one-size-fits-all activity. Every client is different, with different objectives and varying desired outcomes. We build and report metrics based on your feedback specifically.

Exactly what services does your company offer and how can they help my business?

It's hard to quantify and define what we do in a single FAQ - but here's our best effort at the old "elevator pitch". We utilize sophisticated marketing automation, seeded with best in class intent buyer data, to build customized workflows contained in carefully planned automated lead generation campaigns. We find the people that are actively searching for the products and services that you provide.

What is your pricing structure?

Our pricing is relatively straight forward. To start, we charge nothing for initial consultations, information gathering, and scope development. Pricing is determined based on client feedback. Based on your defined needs, we arrive at a development cost which is what we will charge to build your campaign. After delivery of the campaign, we move to a monthly management fee that includes ongoing costs to monitor, manage, and continually optimize your campaign for best possible ongoing performance.

What is your communication process?

We communicate clearly and often with our clients, especially during the campaign development process. Our automation and reporting utilities mean that you have full transparency into campaign efficacy 24/7. With you own log in to the your private dashboard, you can follow progress real-time. We also schedule recurring review calls with all clients based on the client's preferences. And with our interactive calendar, you can always find a time convenient for you to schedule an unplanned call when the need arises.

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© Copyright 2023. Perfunnel, Inc.. All rights reserved.


Navigation

About us

Get In Touch

© Copyright 2023. Perfunnel, Inc.. All rights reserved.